Shaun Westgate, Managing Director
We have just designed a striking new Centenary book for Wrigley – this year Wrigley celebrates 100 years since landing on our shores and bringing its world famous chewing gum to the UK.
The book we have designed for Wrigley examines the changing role of gum in our society and celebrates some of this iconic brand’s key achievements over the past century, as well as looking ahead to how things might continue to change with future innovations.
The creative execution contained two separate brochure elements, linked together and labelled THEN & NOW, enabling the reader to view both brochures in unison. This design solution is a great example of print design being used to convey a brand’s history in a clear yet fun and engaging way.
I love the Wrigley product from chewing gum to chocolate. Over the years Wrigley corporation is amaze me with their print ads. I love the way they mix the colors.
ReplyDeleteUK print design